About us
NextGen91 is dedicated to shaping a future where every student has the opportunity to explore, learn, and grow through meaningful real-world work experiences. Our mission is to bridge the gap between academic learning and practical workplace exposure for high school and college students across India. Recognizing the growing demand for hands-on, experiential learning, NextGen91 offers a blend of workplace visits, professional shadowing, and internships across various industries. These curated experiences not only complement students’ academic knowledge but also provide them with a practical perspective on diverse career paths.
By facilitating direct interaction with professionals and exposing students to varied work environments, NextGen91 empowers students to make informed decisions about their careers and academic pursuits. Our program includes career workshops and seminars led by industry experts, offering invaluable insights into the dynamics of the modern workplace, emerging trends, and essential skills required for success in various fields. At NextGen91, we are committed to building a skilled and informed future workforce, one student at a time.
Mission
Bridge the gap between academic education and real-world experience by providing students with hands-on opportunities that foster informed career choices, practical skills development, and a deeper understanding of the professional world, ultimately contributing to the creation of a skilled and empowered workforce.
Vision
Empower the next generation with practical insights, skills, and motivation to make informed career choices and contribute positively to society.
Business Model
NextGen91’s business model is designed to be both sustainable and impactful, ensuring our services remain accessible while maintaining high-quality experiences. We operate on a hybrid revenue model, supported by affordable fees charged to schools or parents and corporate sponsorships. These fees cover operational costs, allowing us to offer workplace visits, shadowing, internships, and workshops at an accessible price point. Corporate partnerships provide us with the expertise needed to create enriching learning experiences for students. This model ensures that NextGen91 can consistently deliver valuable experiences that bridge academic learning and the modern workplace.
Demand Generation: How we got students onboard
Our initial step was understanding our target audience – high school and college students in India. We conducted surveys and spoke to students in Class 11 & 12 to gauge interest and willingness to pay for our services. Their feedback helped refine our offerings. Market research in the Delhi-NCR area revealed a large number of schools and undergraduate colleges with students interested in our services, especially those aspiring to study abroad.
To reach students, we used three channels: engaging with schools through brochures, collaborating with college counsellors, and direct outreach through personal networks, referrals, social media, career fairs, and newsletters. We focused on the Delhi-NCR market initially, targeting over 20,000 prospective students.
Supply Generation: How we got companies onboard
To make our offerings valuable for students, we partnered with diverse companies willing to support practical learning. Our research indicated that many senior leaders were enthusiastic about helping students gain real-world exposure. We used three channels to sign up companies: leveraging our network through parents and friends, exploring parents of participating students as potential corporate contacts, and reaching out to professionals on LinkedIn. This multi-channel approach allowed us to build a robust network of corporate partners.